Local (city, county, or U.S. state) proclamations—those that “proclaim” a specific day or week as “National Arts Week” or “Seat Belt Safety Day,” for example—are a time-honored vehicle for securing government recognition of  your program. Getting a proclamation is much easier than it might seem.

Here are a few easy steps to follow:

  • Draft your language in advance. Some sample proclamations are included in this section, as well as a draft letter of request that can be tailored to your specific needs.
  • Have a proposal in mind for how and when the proclamation would be officially presented. Invite an official to present the proclamation at a public event that offers the potential for press coverage. Aim high: ask for the highest ranking official in the body to whom you are making your request.
  • Know to whom the request should be officially made (name and title of mayor, city council member, governor, assembly person, for example) and to whom the request should be sent for processing.  Just a handful of telephone calls will identify the correct office, which often has standard procedures for issuance of official proclamations.
  • Don’t forget to clear your plan through the appropriate channels within your organization. Be a strategist; the higher the rank of the person sending the request, the better.
  • Unless the governing body to which you are making the request has a policy against or limiting the number of proclamations, they are NOT hard to get. Getting an official to attend your event can be trickier, so don’t be disappointed if it doesn’t work the first year. A written proclamation has a shelf-life. It’s a “proof of principle” that your program has merit, great for promoting your program within your organization, and useful should you seek outside funding for future programming.
  • Send a thank-you e-mail or letter after your event.

 Sample Letter to Request BAW Proclamation

Sample proclamations (in PDF format):
City of Houston Brain Awareness Month Proclamation
City of Atlanta Brain Awareness Month Proclamation
Presidential Proclamation

Visit Communicating with the Media
Visit Build an Audience
Back to BAW Resources 


BAW Partners

Already a BAW Partner? Please enter your e-mail address and password

Login > Forgot Password

King's College London, UK, BAW 2007 (5)


BAW Campaign Headquarters

The Dana Alliance for Brain Initiatives
505 Fifth Avenue, Sixth Floor
New York, New York 10017
Tel: +1 212 401-1689